‘Tis the season for hashtags! If you’ve been on Twitter or Instagram lately, you’ve probably seen quite a few popular hashtags floating around having to do with the holidays. As a blogger or influencer, you might be wondering what hashtags to use to boost your exposure.
Using the right hashtags can get you noticed and grow your audience, especially this time of year. Here are some of the best hashtags to use during the holiday season, as well as some tips on how to use them to grow your brand!
First Things First: Do Your Research
Ever wonder how to find trending hashtags? There are several ways to track down relevant hashtags that people in your niche are looking for. To start, you can look into what influencers in your niche are using. Tools like Twitonomy are great, because they will give you a list of the top 10 hashtags being used by any Twitter user. Or, if you’re looking for hashtags related to a particular keyword, try Hashtagify.me!
Another great method to find hashtags is to simply brainstorm! While tools can be helpful, you’re the ultimate expert when it comes to knowing your niche and connecting with your audience. So, grab a pen and paper and sit down to brainstorm which keywords would be of interest to your audience. Once you’ve come up with a few, search for them on Instagram or Twitter to see how popular they are and who they’re being used by.
Want to get into the Christmas spirit? Incorporate some festive hashtags throughout your feed. Not only will these hashtags be trending, but they will show your personality and excitement for the holidays.
Who doesn’t love to shop during the holidays? If you’ve scored a great deal and want to share it with your followers, or your business is offering a holiday special, think about these hashtags:
Do you have a holiday recipe you want to get noticed? If you’re a food blogger or consider yourself to be a foodie, check out these hashtags:
The holiday season is a popular time to travel. So, think about hashtagging your location, popular tourist destinations, or things you’re doing while on your trip. Here are some examples:
New Year’s Hashtags
It seems as though everyone is setting goals for the new year, so why not jump on the bandwagon and use some new year’s themed hashtags? Consider the following:
When using hashtags, there are a couple of tips and tricks to keep in mind. First, make sure that the hashtags you choose go well with your brand. While a certain hashtag may be trending, if it goes against your branding, look for a different one that fits you better!
Also, while we all love hashtagging, be careful not to overdo it. Too many hashtags in a caption can create clutter and actually have the opposite effect of what you’re looking for. However, if you’re planning to use a lot of hashtags to maximize your reach, there’s a way to hide them in a comment! Simply use the notepad on your phone to type a dot and press return, repeating this five times (see image below). Underneath the fifth dot, insert your hashtags. Copy all of this and go to Instagram, and after posting your photo, paste this into a comment and watch the likes roll in!
In the end, when using hashtags, remember to have fun with it! Find hashtags that express your personality and create interest in your brand. Best of luck and happy hashtagging!
What do you think of these hashtag tips and tricks? Let us know in the comments below! Also, be sure to follow us on Bloglovin’!