Bloguettes Book Club: The 10X Rule



Bloguettes Book Club The 10x Rule - Bloguettes

In life, we all have goals–big and small. If you’re going after big goals, you don’t want to settle for the ordinary! While there isn’t necessarily a roadmap for reaching your goals, there are things you can do now to set yourself up for success.

Here at Bloguettes, we’re always looking for ways to improve ourselves and work toward achieving our dreams. So, for Book Club this month, we decided to read The 10X Rule by Grant Cardone!

In his book, Cardone talks about the principle of ‘Massive Action,’ which allows you to take concrete steps to reach your dreams. Read along as our Senior Developer Crystal shares her thoughts on the book and how she’ll be applying what she learned to her life!

Bloguettes Book Club: The 10X Rule

Tell us a little bit about The 10X Rule. What’s the main premise of the book?

The 10X Rule is a personal development book by Grant Cardone. Every chapter is a goldmine of actionable steps you can do to rid yourself of a life of mediocrity. The greatest thing about the time we live in is that opportunity is all around us. Anything you want, and are willing to work for, you can have. There are no traditional paths you must follow. Heck, the less traditional usually means the more wildly successful you’ll be!

The 10X Rule first shows you how to change your mindset and see possibilities all around. Then, it gives you a step by step guide of how to create change in your life. The author, Grant Cardone, uses examples from his life to illustrate each point making his advice relatable and realistic.

As a bonus, each chapter ends with exercises to help you critically think about what you’re reading.

What were your expectations before reading this book? Were they met?

Grant Cardone has a very loud and in your face personality. He has a sales background, so it’s easy to view what he says in a cheesy “I’ll say whatever you need to hear to buy this car” kind of way. That said, I did not know any of this going into reading the book, otherwise that might have turned me away. The book came highly recommended from a networking group of business women I am apart of. I was looking for something to ignite a new level of excellence within myself and this book definitely met my expectations.

Did you learn anything from reading that surprised you?

The title of Chapter 12 is, “Obsession Isn’t a Disease; It’s a Gift.”

Where are my overachievers at? Anyone who’s ever been told, “you’re doing too much” or “you need to slow down” or “you’re being unrealistic” (hey, daydreamers!); rejoice! Grant has just given us full permission to go all in (fittingly, the title of Chapter 13 is “Go All” In and Overcommit).

When you love what you do, or want to reach a goal, throwing yourself into your work and having an obsessive mindset becomes a way of life. That was the best lesson from the book, knowing that not only is it okay, but that is what it takes. What’s the saying? Hard work will out work talent any day.

"When you love what you do, or want to reach a goal, throwing yourself into your work and having an obsessive mindset becomes a way of life."

Name one thing from this book that anyone can apply to their everyday life.

There are a lot of overarching themes everyone can apply to their lives in this book. I want to give you all just one activity you can do to start to see real change in your life right away.

For the expanded version of this exercise check out page 188 in the final chapter, “Getting Started with 10X.”

  1. 1

    Choose one goal you want to accomplish. Don’t reduce your goal as you write it, or get hung up with the details of how you’ll accomplish it.

  2. 2

    Ask yourself, “what actions can I take today to move me toward this goal?”

  3. 3

    Take whatever actions you come up with — regardless of what they are or how you feel.

  4. 4

    Continually take actions each day until you achieve that goal.

Want extra accountability? Post your goal in the Bloguettes Bulletin Board and tag me (Crystal Gaskin)!

Do you look at your goals in a different way now?

I don’t know if I look at my goals differently, but I do look at failure differently. I used to accept failure for what it was and move on. You tired to do XYZ one way and it didn’t work. You’re just not meant to do XYZ. Whereas now, if I fail, I now see it as I’ve just found one way that didn’t work and I am eager to try 10 more. “What’s another way you can attack that goal?” I ask myself. The answer isn’t to retreat, as you’ll learn from Grant, it’s to take more action.

Do you have any favorite quotes? If so, what are they?

Yes, I have so many! Here are a few favorites.

  • “It’s been said that FEAR stands for False Events Appearing Real, which aptly implies that most of what you’re afraid of doesn’t ever come to pass. Fear, for the most part, is provoked by emotions, not rational thinking. And in my humble estimation, emotions are wildly overrated – and the scapegoat many people use for their failure to act.”
  • “Do what you are scared to do and watch your confidence grow.”
  • “Fast is the new big. Perfection is the killer to production. Perfection is basically a symptom of procrastination.”
  • “Success is not something that happens to you; it’s something that happens because of you and because of the actions you take.”
  • “Success is your duty, obligation and responsibility”

Who would you recommend this book to?

This book is great for people who are making, or want to make, a transition in their lives. If you’ve thrown in the towel and settled for living a life you don’t love—please read this book! The world needs the gifts you have to offer. As Grant put it, “success is your duty, obligation, and responsibility.”

“I’m just not good enough,”

“This just isn’t for me,” “I tried and it didn’t work out,” “Success is for other [talented, smart, rich, fill in the blank…] people.” If you think success is purely related to “luck” or “talent”, if you’re on a path where you’ve been met with a lot of adversity such as starting a new business or learning a new skill, or if you find yourself making excuses as to why you can’t live the way you want—I would highly recommend reading this book.

It’s easy for us to think we’ve done all we can to reach our goals. When we fail, we chalk it up to us not being cut out for it. Now, I fully agree, there’s a bucket of things I will never be able do no matter how hard I work. However, I think that bucket for myself, and for you, is much smaller than we think! You have to really ask yourself, “is there more I can do to reach my goals?” This might come in the form of a sacrifice—less time with family, less time watching Netflix, less sleep, more work— but you have to be willing to do whatever it takes. You have to be willing to take massive action for what you want, or you’ll always get what’s given to you.

For example, you reading this post already tells me you are capable of achieving great things. In the book Cardone states there are 4 degrees of action:

  1. Do nothing
  2. Retreat.
  3. Take normal levels of action.
  4. Take massive action.


A lot of people will read this post and fall into level 3. Only few will read the book and take massive action apply what they’ve learned to achieve success. Which camp do you belong?

Wanna join us in our next Bloguettes Book Club? Connect with us on our Bulletin Board! Also, if you’re curious about what we’re reading in the coming months, check out our reading schedule!