Photo from Stock That Rocks
If you have a blog, you are definitely aware of the challenges that blogging entails! Blogging seems glamorous, but behind the scenes, there are so many obstacles to overcome. It seems like there is a blog around every corner nowadays, so it can be hard to find a way to stand out.
If you recently started a blog, it’s important to know the challenges that can arise. Read on as we discuss 5 common challenges faced by beginner bloggers and what you can do to overcome them!
5 Challenges Faced By Beginner Bloggers
Finding Your Niche
Before creating a blog, it’s so important to find your niche. Essentially, your niche is what your entire blog will be about. It determines what types of content you create and how you brand yourself!
It can be hard to find a topic that will set your blog apart from the many many sites out there that already exist. Many bloggers struggle to define their niche from the beginning, which can lead to frustration later on. Picking a niche that’s too narrow can limit the topics you write about, but picking a niche that’s too broad can cause your blog to lack focus.
Solution: Here are a few questions to ask yourself in order to find your niche:
What’s something you could talk about forever?
What unique life experiences do you have?
What gives you energy?
How do people describe you to others?
What are your areas of expertise?
What can you offer that no one else can?
Driving Traffic to Your Site
Writing posts is a lot of fun, but it’s easy to get discouraged quickly if it seems like nobody is actually reading your content.
When you first start blogging, it may be difficult to get people reading your posts or actually click on your link in bio. This is why it is so important to market your posts on many different platforms! Blogging is WAY more than just throwing up an Instagram post.
Solution: Know your audience! Once you know your audience, you can promote your blog in the right places. For example, if you are a fashion blogger, you can join fashion groups on Facebook and build your presence on a highly visual platform like Pinterest.
In addition to using social media, there are a ton of great platforms out there that can help you to boost your blog! Here are a few that we recommend:
P.S. If you’ve been on the hunt for a Facebook group to get your blog going, join the Bloguettes Bulletin Board!
Once your posts are live, it is so important to get people to engage with the content you’ve created. This is what will help you to build a loyal following!
Increasing engagement does not come instantly. It takes time, persistence, and dedication! All to often readers just skim through posts, but you want to create content that makes them feel like they have to leave a comment or share it with a friend!
Solution: When it comes to creating engaging content, the key is to be creative. Think about when you browse blogs. What makes you want to engage? Here are a few ideas to consider:
When you promote your blog posts on Instagram, pose a question. This will encourage your followers to check out the post and leave you a comment which will boost your engagement on social!
Always be sure to include internal links in your blog content. Essentially, this means to link out to previous posts you’ve written within the new posts you’re creating! This will increase time spent on site and will encourage readers to engage with more of your blog content.
Include a strong CTA (call-to-action). Sometimes, you have to tell your readers how you want them to engage! For example, after the post, do you want them to sign up for your newsletter? Register for a webinar? Make this clear and give your readers the opportunity to do so easily.
Creating Quality Content Consistently
After blogging for a few months, you may find that you are out of ideas, worn out, or just confused about the direction your blog is going. This is normal, though–so don’t let it discourage you!
In the blogging world, quality content is so much more important than quantity. When you’re stumped for ideas, you might feel pressured to just get a post out there, but remember that everything you create is a direct representation of you. Never post just to post–your readers will appreciate when you put in the extra effort to create amazing content.
Solution: If you don’t already have one, get an editorial calendar! This will make your blogging life a whole lot easier. Use it to store your ideas as they come to mind and schedule out what posts you have coming up. Writing it down will help you to stay organized and committed.
Watch the video below to learn how we organize our editorial calendar here at Bloguettes:
These days, it seems like everyone is trying to start a money-making blog. However, good things take time, and it’s no different with monetization! Getting to the point of making a steady income from your blog can be a long, challenging journey.
At first, making 30 cents will be a big win, and that’s okay! Know that these small wins add up and if you stick with it, you’ll eventually see results.
Solution: Here are some things you can do now to set yourself up for success:
What else have you learned through your blogging experience? Let us know in the comments below! Also, be sure to give us a follow on Bloglovin’ to keep up with all of our latest posts!