As you guys know, Bloguettes started as a partnership, a product of both Sakura and I’s professional dreams. So why did we decide to start a business together and not on our own? While we were aware that business partnerships have a higher failure rate than businesses started by individuals, we knew we were stronger together than apart. We both have gone through unsuccessful partnerships but finally found our happy place working together. In this post, I’ll be talking about five reasons why starting a business with the RIGHT partner makes sense.
Strengths & Weaknesses
We all have different strengths and weaknesses! Having the right business partner will allow you to focus on your strengths and complement your weaknesses with your partner’s strengths. In our case, Sakura is an amazing graphic designer. She has a great eye and she has been responsible for our brand identity and all the Bloguettes visual content that you see out there. In my case, visuals are definitely not my number one strength, which is why I bring in the business experience and strategy.
Having someone to pull you up when you’re down might sound cheesy or ridiculous, but trust me it happens! Especially with us girls, being an entrepreneur has its ups and downs and it’s amazing to have someone to pull you up when you feel like things are getting hard or you feel like things aren’t going to work.
No one will understand what you are going through better than your partner.
We all work so hard, but there is only so much you can do by yourself. Having someone to count on that cares as much as you do about the business is amazing! It is less stressful to leave early or go on a short vacation if you know the other person is there and you can rely on each other. Sakura and I do this all the time and we know that if something needs to be done, it will.
Even if you are the most motivated person, sometimes when you are working on a business on your own (been there, done that), we have moments when we decide that going to a movie is a better idea than finishing an important email. Having a partner makes you accountable. It has gone through my mind many times, “What would I tell Sakura? There is no excuse. I will finish this.”
Having someone to bounce ideas off of is always beneficial. Sakura and I both want the same thing: Bloguettes to be successful. We won’t let each other just come up with random ideas. We keep each other grounded and we are open and honest with each other. If one of us shows up excited with what we think is the new biggest and brightest idea, we talk about it and are comfortable enough to tell each other what we really think, whether it’s good or bad.
I am writing this post 100% from experience and even though there are pros and cons to partnerships (as there is with anything in business), you CAN make a business partnership work and build a successful business with your best friend. If you want to learn more about our partnership and key success factors to making it work, sign up for our Tips For A Thriving Business Partner webinar!