I’ve been interested in participating in a Bloguettes Workshop for months, however, I was a little hesitant to invest the time and money required without knowing they would be a good fit. So, I took several webinars (on copyright laws and SEO) to make sure the Bloguettes’ format and speed worked for me…obviously, they were great!
Since I know the founders and have followed Bloguettes for a while, I have to admit that I walked into the workshop with expectations – specifically a balance between a relaxing environment and structured learning. I also hoped I would feel inspired by Lorena and Sakura as they shared their story about Bloguettes and the things they have learned along the way. Finally, I was excited to meet a great group of entrepreneurs willing to share their stories and tips for growth.
Surprisingly, the workshop exceeded those (already high) expectations. I left Seattle feeling inspired to think outside the box for my business and motivated to move forward with some ideas that I had set aside for “later.” It’s only been a week, and I’ve already updated my website using some of the timesaving Photoshop tools they provided!
For anyone like me who loves timelines and lists…here is a more linear recap:
The week before the trip, we received some emails letting us know what to expect, where to meet, etc. On the Friday before the workshop, we met at Tallulah’s for a casual happy hour. That was a great opportunity to start meeting the participants and the Bloguettes team.
Saturday, the first day of the seminar, we met at Sole Repair Shop at 10am. The space was eclectic and beautifully decorated with unbelievable florals by Sara Jane Camacho. We had reserved seats with a Bloguettes tote bag (“I don’t need the internet, the internet needs me”) full of goodies and a Bloguettes tumbler, notepad, & pen!
Right away, we were told to dig into the delicious bagels, fruit and spreads by Eltana and specialty coffee by Slate Coffee Roasters. The sweet barista was there both days of the Workshop making sure that we were properly caffeinated. They also offered boxes of Zico coconut water during the day. These little touches felt (and tasted) fantastic!
We started the day by introducing our brands and ourselves. It was fascinating! There were mommy bloggers, photographers, travel bloggers, shop owners, a yoga instructor…a little bit of everything!
We immediately got down to business with the branding portion of the workshop. Just like their webinars, the pace was perfect. There was never a point where I felt bored or overwhelmed.
At around 12:30pm, we had sandwiches and the most delicious salads (still dreaming of that carrot salad!) by ChopShop Seattle. Dessert was no less than Fran’s Chocolates…if you haven’t had the opportunity, do your tastebuds a favor and try their Grey and Smoked Salted Caramel. (FYI, they also sell at some Whole Foods outside of Seattle!)
After lunch, we had more branding lessons and dove into photography basics, marketing strategies, & of course, how to use social media to its fullest potential. We took a few breaks to snap some photos and mingle with our fellow students and soon enough, it was 5 o’clock!
On Sunday, we had an equally amazing setup for breakfast and lunch, along with our day-long doses of Slate Coffee and Zico. Day 2 was dedicated to Photoshop and Lightroom. Sakura had some amazing tricks that are already saving me time and money!
The real highlight was meeting the guest speaker, Moorea Seal. Since I had not heard of her before the workshop, I thought her speech might be too “young” or too “blogger” oriented for me. It turned out to be quite the opposite. Moorea gave a smart, raw, honest discussion about her trajectory from freelance graphic designer to published writer, designer, and fashion entrepreneur. She was also incredibly gracious and stayed around to answer individual questions from most of us.
All in all, the Bloguettes team provided structure and substance to an event that felt as fun as it was informative. The skills they taught, along with the inspiration I gained from the workshop, proved that it was a great investment in my business and myself!