Image from Stock That Rocks
Calling all online shoppers and influencers! LIKEtoKNOW.it’s newest update is about to change the way you shop on the web.
If you’re a fashion and social media junkie, you probably know how LIKEtoKNOW.it works. Essentially, it’s a social shopping service that provides influencers with shoppable links that they can use on their Instagram or blog. By using LIKEtoKNOW.it, the retailer makes a sale, RewardStyle (the company that introduced LIKEtoKNOW.it) and the influencer get a cut of the profits and the user discovers new products they might not have otherwise. It’s truly a win-win all around!
Since LIKEtoKNOW.it launched in 2014, it’s generated $210 million in sales to retail partners and has gained more than 2.3 million followers! With the platform’s amazing success, it only makes sense to continue to grow and add new features.
From the beginning, LIKEtoKNOW.it has had its limitations on Instagram. Unless you’re a verified account, you can’t add links to elsewhere on the web on your photos. Even then, verified accounts are limited to adding links to Stories that disappear in 24 hours. This roadblock got RewardStyle thinking, which led them to launching their latest update!
How the New Feature Works
With LIKEtoKNOW.it’s newest feature, all you have to do is take a screenshot of a photo you want to shop. You heard it right—it really is that simple! Here’s the breakdown:
Download the LIKEtoKNOW.it app
Screenshot your favorite influencer pics on social media and the mobile web. The app will analyze the photo and send you a push notification directing you to the app.
Shop the products from your screenshots within the app.
Look like a star as you rock your new look!
When you open the app and shop the products in the photo, the same rules apply as before (the brand, RewardStyle, and the influencer receive a cut of sales). It’s the same feature you know and love, only easier to use!
Thanks to this new update, the user experience for shoppers and influencers will be much more seamless. Instagrammers won’t have to worry about using links, as the shopping can be done with a simple screenshot! Plus, many users already use screenshots to save the looks they’re loving for inspiration. So now, using screenshots is even more handy!
What do you think of this new update? Do you plan on trying it out? We’d love to hear in the comments below!
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